Apr 06, 2022
In General Discussions
For example, if you were a painter, you wouldn't email list team up with a chef to cross advertise your services. You would be much better suited teaming up with a carpenter or paint brush salesman. The same logic applies to online marketers. Team up with others whose work is complimentary to yours. This is the best way to make the most out of your joint venture by cross-advertising, combining your lists and offering joint services and/or offerings. Do partner with someone you trust. Not every joint venture marketing team is made up of friends. In fact, it's not usually a good idea to mix business with pleasure. However, it is extremely important to make sure you are partnering with those you can trust. You must be able to trust your joint venture marketing partners as responsible business people with proven track records. Do they have a strong customer base and a committed clientele? Is their product or service something you believe in? These are critical questions to ask yourself before attaching your name, your business, and your reputation to a joint venture marketing opportunity. Don't take on more than you can handle. Multiple joint venture opportunities may present themselves and may all seem to have equally enticing potential. However, you must be careful not to get mixed up in multiple joint venture marketing agreements.