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mamun 123
Jun 20, 2022
In General Discussions
For products in some sub-vertical fields, inviting friends is more important to acquire users; such as financial management, vertical e-commerce, living consumption, etc. 02 How to increase the executive list invitation motivation of old users? The most important thing about inviting friends is the motivation of old users. There are two motivations for old users to invite new people: The product is very novel, the executive list function is very useful, the content resonates, and it is shared with friends around. Invite friends to get certain rewards. At present, most APPs have certain rewards for inviting friends. For example, if you invite a friend, you can get a coupon. Take Meituan selling vegetables as an example, inviting 1 user will get 30 yuan, and the maximum profit can be 500 yuan. Merchants credit card, recommend 1 person, you executive list can redeem related products for 10 yuan. How to increase the invitation motivation of old users: Rewards should be combined with the services provided by the product as much as possible. For example, Meituan sells vegetables. Inviting friends executive list can get grocery shopping coins. Old users get 30 yuan off for grocery shopping. I hope to invite a user to get a discount next time I buy food. The invitation threshold should not be too high. Some APPs are set to invite 10 people, and only 100 yuan can be withdrawn, which undoubtedly increases the invitation threshold and reduces the enthusiasm of old users to participate. Add features that are conducive to self-propagation executive list in the product design, such as placing invited friends in a conspicuous position, and reminding old users when executive list using the product that they can get discounts by inviting friends. With some operational means, for example, when purchasing goods, you can get more discounts by grouping with new users. 03 How to increase the motivation of new users? How to increase the motivation of new users and how to improve the conversion of new users is also an important issue for inviting friends. Motivation for new users to use the product:
Necessary To Formulate Executive List content media
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mamun 123

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